60-second text back
A homeowner submits a form and gets a text within about a minute, before they try your competitor.
For HVAC, plumbing, and electrical companies
The company that answers first gets the emergency call.
When a furnace dies or a pipe bursts, homeowners call down the list until someone picks up. I run ads that put you at the top of that list, and a follow-up system that answers every lead in about a minute, day or night. I have already brought a plumbing, heating, and cooling company's cost down to $12.99 per lead.
Run personally by Justin, the founder. Never handed to junior staff.
Sound familiar?
Your leads are fine. Your phone coverage is the leak.
- Your techs are on jobs all day, so a quarter of your calls ring out. Most of those callers never leave a voicemail. They just dial the next company.
- A furnace dies at 10pm and the homeowner books whoever picks up. If that is an answering machine, it is not you.
- You pay for ads, the leads come in, and then follow-up depends on whoever has a free minute in the office.
- Marketing reports show you clicks and impressions, but you measure your month in booked jobs.
The Booked-Job System, built for the trades
Coverage for every call, 24 hours a day.
Missed-call rescue
All your techs are on jobs and a call rings out. The caller instantly gets a text, so the job stays yours.
After-hours answering
Emergencies do not keep office hours. An AI answering service picks up at night, answers questions, and books the visit.
Follow-up until booked
Quotes and estimates get polite reminders until the visit is on your schedule. No lead quietly goes cold.
Reviews and win-backs
Review requests go out after each job, and past customers hear from you before the next season hits.
78% of customers hire the company that responds first
1 in 4 calls to home service businesses goes unanswered
40% of bookings happen outside business hours
Proof from your industry
This is not my first plumbing, heating, and cooling account.
for a plumbing, heating, and cooling company
The account was paying for clicks from people who were never going to hire anyone. I found the searches that signal a real job and moved the budget there.
How: cut wasted spend on low-intent searches, focused budget on emergency and replacement work.
managed on Google Ads for a national franchise
Every location needed its own local presence without 50 times the work. I built a campaign structure that scaled cleanly across every market.
How: one scalable structure, local targeting per market, and shared learnings across locations.
The 2026 offer
Test all of this without paying a management fee.
Management fees are waived through 2026 for a limited number of accepted clients. You cover your own ad spend, plus any paid tools your setup needs, like call tracking and reporting software, billed at cost. I run the campaigns, build the follow-up system, and report the booked jobs to you every month.
By the end of 2026 you will know exactly what the work is worth, because you watched it happen on your own schedule board. Continue on a paid retainer in 2027 or end cleanly with everything handed back.
- Limited number of 2026 spots
- Ad spend and paid tools (call tracking, reporting software) are billed to you at cost
- You keep your ad accounts, data, and assets
- Month to month, cancel with 30 days notice
FAQ
Trade questions, answered straight.
Yes. I brought a plumbing, heating, and cooling company's cost down to $12.99 per lead on Google Ads by cutting wasted spend and focusing budget on emergency and replacement searches. I have also managed Google Ads across a national franchise with more than 50 locations.
Missed calls trigger an instant text back to the caller, and an AI answering service picks up after hours, answers questions, and books the appointment. Around 40 percent of bookings happen outside business hours, so this is usually where the fastest wins come from.
For a limited number of accepted 2026 clients, the management fee is waived through 2026. You cover your own ad spend. In 2027 you can continue on a retainer starting at $1,500 per month, or end cleanly and keep your accounts and data.
Get in touch
What would a fully covered phone line be worth?
Book a free 30-minute call. We will look at where your calls and leads go today, where they leak, and whether the 2026 offer is a good fit for your company.